Challenge Europe – Baltic Sea the focus for Climate Advocates - All Commitments - Commitments - Baltic Sea Action Summit

1. Name and title of the person who formulated the commitment

Marjo Somari

2. Name of the committing organization

British Council Finland

Please indicate also the type of the organisation

state agency or public body

3. Home country of the committing organisation

Finland

Organization homepage (like www.bsas.fi)

www.britishcouncil.fi

4. Contact person – content of the commitment – name

Marjo Somari

Contact person – content of the commitment – email address (in standard format like name@organization.com)

marjo.somariREMOVETHISCAPITALTEXT[at]britishcouncil.fi

Contact person – content of the commitment – phone number

+358 9 7743 3310

5. Contact person – for communication – name

Marjo Somari

Contact person – for communication – email address (in standard format like name@organization.com)

marjo.somariREMOVETHISCAPITALTEXT[at]britishcouncil.fi

Contact person – for communication – phone number

+358 9 7743 3310

6. Contact person – for communication – postal address

British Council
Urho Kekkosen katu 2 C
00100 Helsinki
Finland

9. Commitment title and designation/acronym etc (that you wish to use)

Challenge Europe – Baltic Sea the focus for Climate Advocates

10. Nature of commitment

other

Nature of commitment, if other

advocacy

11. Description of commitment and the implementation strategy

British Council Finland commits to refocusing one of its three major projects, Challenge Europe, to tackle problems directly related to the Baltic Sea. The Challenge Europe project is a three year project that aspires to make a definite and lasting impact on the climate change debate. In the project we select young people from all walks of life to become ‘Climate Advocates’. Over the period of one year the country team will work collaboratively to identify the key areas where they think they can make a real difference, with arts and culture as a cross-cutting theme. During the last project year the team in Finland will be asked to focus on issues that have an implication to the Baltic Sea and to develop three concrete ideas to improve the future of the Baltic Sea through changes in policy, business or human behaviour.

The groups will then pitch their ideas to broader publics, specifically reaching out to decision-makers and organisations, campaigning for implementation and support in an effort to make the ideas become reality.

12. Focus area (see HELCOM Baltic Sea Action Plan)

Innovative Solutions
Awareness Raising

13. Objective of commitment and its impact on the Baltic Sea (temporary, permanent, etc.)

The philosophy of the Challenge Europe project is simple: to create momentum through collaboration, innovation, energy, drive, passion, understanding and knowledge-sharing. By building capacity of tomorrow’s influencers, we hope to achieve permanent impact on the Baltic Sea.

14. What is needed for the commitment to be successful? (one-time action, continuous support or/and financing, support for a certain time period)

The Climate Advocates will need to be recruited using criteria that ensure that the Baltic Sea become the focus of the project. The Advocates will then be supported during the project year through capacity building, as well as financing for the implementation of the ideas they will develop.

16. Partnership opportunities and contact information for this purpose

Partners interested in the project are warmly invited to become involved in the recruitment of the Climate Advocates, in the capacity building programme as well as in supporting the development and implementation of the ideas by the Climate Advocates. We offer partners the possibility for sharing best practices from UK and on a European level, as well as access to a network of dynamic future influencers committed to furthering the climate change agenda.

17. Is your commitment/contribution a highly significant, significant, medium or minor effort to your organisation?

Significant effort

18. Starting date

2010 February 10^th

20. Expected commitment duration

other

Expected commitment duration, if other

14 months

19. First / next milestone - title

Climate Advocates recruited

First / next milestone - date

2010 March 31^th

First / next milestone - description

A group of 15 climate advocates will have been recruited, with special focus on people interested in the Baltic Sea Agenda and cultural relations

Challenge Europe – Baltic Sea the focus for Climate Advocates

PART1: Committing entity

PART2: Commitment information

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